Why would anyone want branded workwear? It’s not beneficial for your business – heaven forbid people know who you and your team are when you turn up to a job! And why would you want your employees to promote your business with a low cost form of advertising? That’d just be silly wouldn’t it! And don’t get me started on employees that feel part of a team? Why would you want all of your staff to turn up to work comfortable and motivated for the day?
Oh wait… you do want all of the above?
Did you know that your business is 64.37% more likely to be noticed when your staff are wearing workwear?... Ok we made that stat up but how many times do you notice people doing their big shop in their work uniform?
Workwear really is one of the lowest costs of advertising your company can do. Take Stephanie for example… She nips out to get some lunch dressed in her bespoke workwear and has 10 people behind her in the queue, she then nips for petrol on her way to do the big shop and sees another 4 people at the petrol station and another 87 people at the supermarket, 5 of which walk up the same aisle as her so much she is on first name terms by the time she gets to the checkout. All of this is FREE advertising for your company! Now imagine Steph didn’t have her branded workwear, that’s over 100 potential leads gone!
And it’s not just the cheap advertising that makes workwear so important. It’s also about your team, your customers and your brand! Without your workwear, how does Doris know who your team are when they turn up to fix her boiler? Or how do other businesses know who you are when you go to networking events? Building trust builds your brand which builds your business, it really is that simple!
It’s also less hassle for you when your staff wear your uniform. No sending them home for wearing inappropriate T-shirts or cringing when they rock up for work looking like they have just finished the gardening (unless you are a gardening service of course)
Besides the benefits to workwear, it’s also important to pick the right supplier! When choosing a workwear supplier, trust is the most important part, not just the end product. You need to trust that your supplier knows your business needs in and out in order to recommend the right products, with the right branding.
Without blowing our own trumpet, we do it pretty well here at Impressions – but don’t just take our word for it, you can see our reviews here. We’ve worked with hundreds of companies to get their team kitted out in the right uniform, with the right branding creating the right impact. You can see just a snippet of our work here.
So, what are you waiting for? Get in touch with our team of experts today and we’ll work with you to build your perfect workwear range that reaps all of the benefits!